On March 4, 2024, I clocked a serve at 201 km/h—exactly what our AIM-X algorithm predicted. It’s no coincidence; our data-driven method...

What Does It Take to Reach the Top? For the past 15 years, we've been asked what it truly takes to succeed in tennis at the highest...

What Should You Train to Improve Your Serve? The serve is the most physical shot in tennis. It relies entirely on how you use your body...